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Brandformance and television

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Brandformance – a concept for every TV advertiser

At Realytics we believe that branding and performance don’t exclude each other; they are complementary and together they build the concept of “Brandformance”.

In this ebook we cover several topics: 

  • The basis for optimizing your TV campaigns
  • How to measure the impact of a TV campaign
  • The brandformance, serving the interests of all advertisers 

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