With Digital Follow-up
Convert a highly qualified audience into digital
Your TV-engaged viewers : a highly qualified audience
According to our clients’ tests, this TV-engaged segment is 95% reliable
A proprietary
identification algorithm
unique on the market
A highly
qualified and
engaged et TV segment
A data
segment 95%
reliable
TV-engaged viewers
Make the best use of your TV-engaged audience!
Activation : pick one of our cross-channel scenarios!
Retargeting
Audience extension/exclusion
Client knowledge
Connected to more than 40 technologic partners, Realytics can send this TV-engaged audience segment to the advertisers so they can use it on digital channels. They can target this audience on different digital platforms: Facebook, Google Search, or even in programmatic via a DSP. To go even further, some advertisers even broaden their audience with similar segments.
It is also possible to include this audience segment into marketing platforms: CRM, DMP… You’ve got it: everybody has their own objectives! But the point is the same: develop a user-centric experience thanks to personnalised cross-canal scenarios.
Realytics, a partner of choice.
Case study.
Just Eat: Conversion rate3x higher!.
TV campaign and maximises their digital conversion.
Newsletter.
Subscribe to our newsletter and become a drive-to-web master